Acceptable Use Policy

This policy applies to everyone who uses Swift Pivot: account owners, every team member they invite, and anyone acting through their credentials or an integration. It forms part of our Terms of Service, and breaching it is a breach of those terms.

It covers everything sent through the platform — social posts, bulk email, text messages — and everything uploaded to it, including your contact lists.

You may only message people who have given you permission to contact them on that channel, and you must be able to show how and when that permission was given.

• Email. Recipients must have a genuine relationship with your agency or have asked to hear from you. Purchased, scraped, rented, harvested or appended lists are prohibited outright.
• SMS. Recipients must have given prior express written consent to receive marketing texts from your agency specifically, through a disclosure that named you and included the required terms.
• Consent is not transferable. Permission given to another business, a former owner of the list, or a lead vendor is not permission given to you.
• Consent expires in practice. Messaging a list that has been dormant for years produces complaints, and complaints are treated as evidence of a consent problem.

You may not use Swift Pivot to send, publish or store content that:

• Is deceptive about who you are — a forged sender, a misleading subject line, or a business name you do not trade under.
• Makes medical, diagnostic or treatment-outcome claims, or presents marketing as clinical advice. Home care marketing sits close enough to this line to be worth stating.
• Guarantees outcomes you cannot deliver — placement times, care results, insurance coverage, or employment terms.
• Contains protected health information, Social Security numbers, financial account numbers or government identifiers. This platform is not built to hold them and you are asked not to put them here.
• Is unlawful, defamatory, harassing, discriminatory in employment advertising, or infringes someone else’s intellectual property.
• Concerns regulated categories that carriers refuse outright — including high-risk lending, cannabis, gambling and adult content.
• Impersonates another agency, a government body, an insurer, or a healthcare provider.

Around opt-outs

• Removing, obscuring or breaking the unsubscribe link in an email.
• Making opting out conditional on signing in, replying with information, or contacting you by phone.
• Re-adding a contact who opted out, whether by import, by manual edit, or through a second account. The platform blocks the first two; doing it anyway through a third is a policy breach.
• Ignoring an opt-out that reached you outside the platform — by phone or in person.

Around volume and delivery

• Splitting one audience across multiple accounts or sending identities to evade rate limits, suppression lists or complaint thresholds.
• Continuing to send to a list that is generating high bounce or complaint rates. Both are signals that the list is not what you believe it is.
• Sending on behalf of a third party, or reselling access to the platform, without a written agreement with us.
• Using another agency’s sending domain, phone number or social account.

You may not:

• Attempt to access another organization’s data, or test isolation controls against live customer data. If you want to probe security, write to us first — see Security.
• Circumvent authentication, rate limits, spam controls or consent checks, or help anyone else do so.
• Scrape the service, or use automation to create accounts, submit forms or generate load beyond normal use.
• Share account credentials. Invite team members instead — it is free, and it makes the audit trail meaningful.
• Upload malware, or use links in messages to distribute it.

Much of this policy is enforced by the software rather than by review: consent state is checked before every send, suppressed contacts are excluded automatically, opt-outs cannot be reversed by an import, and required disclosures are inserted rather than trusted to the sender.

Where a breach is reported or detected, we may, in proportion to what happened:

1. Contact you and ask for an explanation or a correction.
2. Pause sending on an affected channel while it is investigated.
3. Suspend a campaign, a sending identity, or an account.
4. Terminate the account for serious or repeated breaches.

Where the law requires it — a court order, or a genuine risk of harm — we act without advance notice. Otherwise we tell you what we are doing and why.

If you received a message through Swift Pivot that you did not consent to, or that breaches this policy, tell us. Include the sender, the date and — if you can — the message itself.

Write to contact@swift-pivot.com. Reports are investigated, and you can ask to be suppressed across the sending agency entirely rather than only from the message you received.

For general enquiries about this policy, contact contact@swift-pivot.com.